The Business Ecology Initiative and BPM / SOA Consortium are co-hosting a two-day symposium, March 23-24, 2010, in Jacksonville FL. The Symposium will feature invited speaker talks and group discussion on Business Ecology, BPM and SOA drivers, successes and enablers. The program will focus on the connection between business and technology, with a particular emphasis on practices to carve a path to business-IT integration.
Invited speakers include:
Faisal Hoque, Founder and Chief Executive Officer, BTM Corporation, on The Power of Convergence: Why Bringing Business and Technology Together Matters
Unifying the management of business and technology will sooner or later involve everyone in an organization, from the chairman of the board to the newest hire on a project team. Convergence requires not only new roles and responsibilities but also a new mindset and new skills. In converged companies, business-unit and technology leaders operate almost interchangeably: every manager is accountable for some business-related aspect of technology. One sign of a converged company is that the people making decisions have mastered the skills needed to articulate their business objectives and use the appropriate technology required to achieve those objectives.
Faisal will illustrate the hallmarks of a converged organization according to the Business Technology Management Framework and define a set of organizational competencies that enable an enterprise to manage business and technology together, as well as outline how maturity in these capabilities is achieved through the implementation of well-defined processes, appropriate organizational structures, timely information and appropriate technology automation.
Dr. Don Belles, Boeing on IT: Transformative or Transformer?
In this session Dr. Belles will offer his insights on why previous approaches to business and IT integration have failed to provide a complete systemic picture of what happens to the business environment from changes in the field of IT. Building on the work of the Alvin and Heidi Toffler, it becomes apparent the relationship between Business and IT will remain tumultuous at best. But each of these IT perceptual changes has only reinforced the existing structure and maintained a business dependent paradigm. Technology ceased as a tool, partner, or an enabler, it is a transformer, not merely transformative. The business environment is transformed by the way technology interacts with existing environmental transformers such as politics, societal wisdom, global financial activity, legal decisions, etc. Currently we are on the cusp of a dramatic change in thinking. This evolving business environment demands rethinking; not only how to apply the new technology, but also how to integrate the near-term-emerging and soon-due-technologies with the social constructs appearing within the new, transitional, and old consumer bases. Distinctions between technology use and social application are disappearing. Web2.0 is merely the leading edge of the transformation.
William Ulrich, President, Tactical Strategy Group, Inc. on A Proven Collaborative Governance Model for Business and IT
Business and IT have increasingly grown apart over the past decades and this has resulted in a misalignment of strategic and tactical goals and a communication breakdown between these two distinct, yet highly intertwined worlds. Business and IT largely communicate through a complex web of intermediaries that includes business analysts, IT analysts, IT architects, designers and a labyrinth of management tiers. Collaboration has been replaced by more and more costly efforts to create new techniques, technologies, communication languages and a variety of panaceas.
This session will provide a collaborative governance model to address the business / IT alignment and communication gap. We will also review a case study from a telecommunications company where the business / IT communication gap was closed and collaborative governance became a solution in practice – not just in name.
Alexander Samarin, Author of Improving Enterprise Business Process Management Systems, on Achieving synergy between BPM, SOA and EA
In this talk Alexander will share his experience with an architectural framework, which combines several modern methodologies and technologies [Enterprise Architecture (EA), Business Process Management (BPM) and Service Oriented Architecture (SOA)] for the improvement of enterprise business performance. He will present the description of the architectural framework and examples of business cases.
Joe Raynus, Principal Consultant, ShareDynamics, Inc., on Business Ecology: Leveraging the Innovation Curve to Achieve Balance and Alignment in the Ever-changing Environment
To stay competitive, organizations have to have a high level of agility to adapt rapidly and cost efficiently to complex environment challenges such as customer demands, competition, markets, compliance requirements and economic conditions, to name a few. Is there a "method to the madness"? Can we ever achieve the level of flexibility, balance and technology alignment to effectively support the enterprise? This presentation will examine the concepts of Business Ecology, Innovation Curve and Measurement Framework that will help better understand, monitor and measure critical processes, analyze challenges and proactively take action.
In addition to the invited speaker sessions, Gail Raynus of ShareDynamics will lead a roundtable discussion on technology and business architecture, Brenda Michelson of Elemental Links, will lead a roundtable discussion on raising IT professionals’ business IQ, and representatives of the EA2010 group will discuss their recent Business Architecture Paper and the community response.
The Symposium is open to the public. Review the agenda. Register for the event.




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